Brandi Watkins

About

Brandi Watkins is a scholar working on Sociology and Political Science, Marketing and Communication. According to data from OpenAlex, Brandi Watkins has authored 14 papers receiving a total of 912 indexed citations (citations by other indexed papers that have themselves been cited), including 10 papers in Sociology and Political Science, 6 papers in Marketing and 6 papers in Communication. Recurrent topics in Brandi Watkins’s work include Digital Marketing and Social Media (5 papers), Sports, Gender, and Society (5 papers) and Consumer Behavior in Brand Consumption and Identification (4 papers). Brandi Watkins is often cited by papers focused on Digital Marketing and Social Media (5 papers), Sports, Gender, and Society (5 papers) and Consumer Behavior in Brand Consumption and Identification (4 papers). Brandi Watkins collaborates with scholars based in United States. Brandi Watkins's co-authors include Jung Eun Lee, William J. Gonzenbach, Regina Lewis and Stephanie A. Smith and has published in prestigious journals such as Journal of Business Research, Public Relations Review and Journal of Brand Management.

In The Last Decade

Co-authorship network of co-authors of Brandi Watkins i

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Fields of papers citing papers by Brandi Watkins

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Brandi Watkins. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Brandi Watkins. The network helps show where Brandi Watkins may publish in the future.

Countries citing papers authored by Brandi Watkins

Since Specialization

Citations

This map shows the geographic impact of Brandi Watkins's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Brandi Watkins with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Brandi Watkins more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

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