Bernd Skiera

147 papers and 5.6k indexed citations i.

About

Bernd Skiera is a scholar working on Marketing, Sociology and Political Science and Management Science and Operations Research. According to data from OpenAlex, Bernd Skiera has authored 147 papers receiving a total of 5.6k indexed citations (citations by other indexed papers that have themselves been cited), including 94 papers in Marketing, 39 papers in Sociology and Political Science and 37 papers in Management Science and Operations Research. Recurrent topics in Bernd Skiera’s work include Consumer Market Behavior and Pricing (84 papers), Digital Platforms and Economics (30 papers) and Digital Marketing and Social Media (28 papers). Bernd Skiera is often cited by papers focused on Consumer Market Behavior and Pricing (84 papers), Digital Platforms and Economics (30 papers) and Digital Marketing and Social Media (28 papers). Bernd Skiera collaborates with scholars based in Germany, United States and The Netherlands. Bernd Skiera's co-authors include Martin Spann, Christian Schlereth, Oliver Hinz, Christian Schulze and Anja Lambrecht and has published in prestigious journals such as Journal of Marketing, Management Science and Journal of Marketing Research.

In The Last Decade

Fields of papers citing papers by Bernd Skiera

Since Specialization
EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Bernd Skiera. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Bernd Skiera may publish in the future.

Countries citing papers authored by Bernd Skiera

Since Specialization
Citations

This map shows the geographic impact of Bernd Skiera's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Bernd Skiera with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Bernd Skiera more than expected).

Rankless by CCL
2025