Zhong Yao

About

Zhong Yao is a scholar working on Sociology and Political Science, Marketing and Strategy and Management. According to data from OpenAlex, Zhong Yao has authored 47 papers receiving a total of 966 indexed citations (citations by other indexed papers that have themselves been cited), including 17 papers in Sociology and Political Science, 14 papers in Marketing and 10 papers in Strategy and Management. Recurrent topics in Zhong Yao’s work include Digital Marketing and Social Media (15 papers), Supply Chain and Inventory Management (9 papers) and Technology Adoption and User Behaviour (9 papers). Zhong Yao is often cited by papers focused on Digital Marketing and Social Media (15 papers), Supply Chain and Inventory Management (9 papers) and Technology Adoption and User Behaviour (9 papers). Zhong Yao collaborates with scholars based in China, Hong Kong and United States. Zhong Yao's co-authors include Yifan Dou, Futao Zhao, Jing Luan, Hao Liu, Yingxue Zhao, Jiajia Nie, Kin Keung Lai, Biao Xu, Hao Yan and Jianwei Niu and has published in prestigious journals such as PLoS ONE, Computers in Human Behavior and IEEE Access.

In The Last Decade

Co-authorship network of co-authors of Zhong Yao i

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Fields of papers citing papers by Zhong Yao

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Zhong Yao. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Zhong Yao. The network helps show where Zhong Yao may publish in the future.

Countries citing papers authored by Zhong Yao

Since Specialization

Citations

This map shows the geographic impact of Zhong Yao's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Zhong Yao with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Zhong Yao more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

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