Zhangxiang Zhu

18 papers and 271 indexed citations i.

About

Zhangxiang Zhu is a scholar working on Sociology and Political Science, Information Systems and Management and Marketing. According to data from OpenAlex, Zhangxiang Zhu has authored 18 papers receiving a total of 271 indexed citations (citations by other indexed papers that have themselves been cited), including 13 papers in Sociology and Political Science, 11 papers in Information Systems and Management and 6 papers in Marketing. Recurrent topics in Zhangxiang Zhu’s work include Digital Marketing and Social Media (12 papers), Technology Adoption and User Behaviour (11 papers) and Consumer Behavior in Brand Consumption and Identification (4 papers). Zhangxiang Zhu is often cited by papers focused on Digital Marketing and Social Media (12 papers), Technology Adoption and User Behaviour (11 papers) and Consumer Behavior in Brand Consumption and Identification (4 papers). Zhangxiang Zhu collaborates with scholars based in China, Hong Kong and Japan. Zhangxiang Zhu's co-authors include Yongmei Liu, Xiaohong Chen, Junhua Hu, Wei Dong, Jing Wang, Tiantian Li, Bing Hu, Jing Wang and Azuma Ohuchi and has published in prestigious journals such as Computers in Human Behavior, Journal of Medical Internet Research and Sustainability.

In The Last Decade

Co-authorship network of co-authors of Zhangxiang Zhu i

Fields of papers citing papers by Zhangxiang Zhu

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Zhangxiang Zhu. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Zhangxiang Zhu. The network helps show where Zhangxiang Zhu may publish in the future.

Countries citing papers authored by Zhangxiang Zhu

Since Specialization
Citations

This map shows the geographic impact of Zhangxiang Zhu's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Zhangxiang Zhu with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Zhangxiang Zhu more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

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2025