Yusniza Kamarulzaman

33 papers and 606 indexed citations i.

About

Yusniza Kamarulzaman is a scholar working on Sociology and Political Science, Marketing and Information Systems and Management. According to data from OpenAlex, Yusniza Kamarulzaman has authored 33 papers receiving a total of 606 indexed citations (citations by other indexed papers that have themselves been cited), including 22 papers in Sociology and Political Science, 12 papers in Marketing and 9 papers in Information Systems and Management. Recurrent topics in Yusniza Kamarulzaman’s work include Digital Marketing and Social Media (14 papers), Technology Adoption and User Behaviour (9 papers) and Halal products and consumer behavior (7 papers). Yusniza Kamarulzaman is often cited by papers focused on Digital Marketing and Social Media (14 papers), Technology Adoption and User Behaviour (9 papers) and Halal products and consumer behavior (7 papers). Yusniza Kamarulzaman collaborates with scholars based in Malaysia, Indonesia and United States. Yusniza Kamarulzaman's co-authors include Izzal Asnira Zolkepli, Aziman Madun, Moniruzzaman Sarker, Amrul Asraf Mohd‐Any, Anna Che Azmi, Ann Veeck, Norhamidi Muhamad, Mushtaq Luqmani, Zahir A. Quraeshi and Farrah Dina Yusop and has published in prestigious journals such as Computers in Human Behavior, Sustainability and Journal of Retailing and Consumer Services.

In The Last Decade

Co-authorship network of co-authors of Yusniza Kamarulzaman i

Fields of papers citing papers by Yusniza Kamarulzaman

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Yusniza Kamarulzaman. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Yusniza Kamarulzaman. The network helps show where Yusniza Kamarulzaman may publish in the future.

Countries citing papers authored by Yusniza Kamarulzaman

Since Specialization
Citations

This map shows the geographic impact of Yusniza Kamarulzaman's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Yusniza Kamarulzaman with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Yusniza Kamarulzaman more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

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