Yael Zemack‐Rugar

15 papers and 323 indexed citations i.

About

Yael Zemack‐Rugar is a scholar working on Marketing, Applied Psychology and Sociology and Political Science. According to data from OpenAlex, Yael Zemack‐Rugar has authored 15 papers receiving a total of 323 indexed citations (citations by other indexed papers that have themselves been cited), including 7 papers in Marketing, 5 papers in Applied Psychology and 3 papers in Sociology and Political Science. Recurrent topics in Yael Zemack‐Rugar’s work include Consumer Behavior in Brand Consumption and Identification (7 papers), Behavioral Health and Interventions (5 papers) and Digital Marketing and Social Media (2 papers). Yael Zemack‐Rugar is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (7 papers), Behavioral Health and Interventions (5 papers) and Digital Marketing and Social Media (2 papers). Yael Zemack‐Rugar collaborates with scholars based in United States and Canada. Yael Zemack‐Rugar's co-authors include Gavan J. Fitzsimons, James R. Bettman, Sarah G. Moore, Canan Corus, David Brinberg, Lisa A. Cavanaugh, Donald R. Lehmann and Thomas Krämer and has published in prestigious journals such as Journal of Personality and Social Psychology, Journal of Marketing Research and Journal of Consumer Psychology.

In The Last Decade

Co-authorship network of co-authors of Yael Zemack‐Rugar i

Fields of papers citing papers by Yael Zemack‐Rugar

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Yael Zemack‐Rugar. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Yael Zemack‐Rugar. The network helps show where Yael Zemack‐Rugar may publish in the future.

Countries citing papers authored by Yael Zemack‐Rugar

Since Specialization
Citations

This map shows the geographic impact of Yael Zemack‐Rugar's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Yael Zemack‐Rugar with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Yael Zemack‐Rugar more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

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