So Won Jeong
About
So Won Jeong has authored 31 papers that have received a total of 550 indexed citations.
This includes 14 papers in Marketing, 9 papers in Sociology and Political Science and 8 papers in Strategy and Management. The topics of these papers are Consumer Retail Behavior Studies (8 papers), International Business and FDI (8 papers) and Technology Adoption and User Behaviour (7 papers). So Won Jeong is often cited by papers focused on Consumer Retail Behavior Studies (8 papers), International Business and FDI (8 papers) and Technology Adoption and User Behaviour (7 papers) and collaborates with scholars based in South Korea, United States and Malaysia. So Won Jeong's co-authors include Jae‐Eun Chung, Byoungho Jin, Sejin Ha, Robert Jeyakumar Nathan and Reza Ashari Nasution and has published in prestigious journals such as Journal of Business Research, Applied Thermal Engineering and Technological Forecasting and Social Change.
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