Robert E. McDonald

29 papers and 1.2k indexed citations i.

About

Robert E. McDonald has authored 29 papers that have received a total of 1.2k indexed citations. This includes 12 papers in Sociology and Political Science, 9 papers in Marketing and 8 papers in Strategy and Management. The topics of these papers are Consumer Behavior in Brand Consumption and Identification (7 papers), Digital Marketing and Social Media (7 papers) and Nonprofit Sector and Volunteering (5 papers). Robert E. McDonald is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (7 papers), Digital Marketing and Social Media (7 papers) and Nonprofit Sector and Volunteering (5 papers) and collaborates with scholars based in United States, Australia and France. Robert E. McDonald's co-authors include Abhishek Dwivedi, Sreedhar Madhavaram, Debra A. Laverie, Kenneth J. McClellan and Patricia Dickerson and has published in prestigious journals such as Journal of Business Research, Journal of the Academy of Marketing Science and AAPG Bulletin.

In The Last Decade

Fields of papers published by Robert E. McDonald

Since Specialization
EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

Countries citing papers authored by Robert E. McDonald

Since Specialization
Citations
Rankless by CCL
2025