Ralph Keng-Jung Yeh
About
Ralph Keng-Jung Yeh has authored 8 papers that have received a total of 275 indexed citations.
This includes 5 papers in Sociology and Political Science, 5 papers in Organizational Behavior and Human Resource Management and 4 papers in Information Systems and Management. The topics of these papers are Digital Marketing and Social Media (5 papers), Customer Service Quality and Loyalty (5 papers) and Technology Adoption and User Behaviour (4 papers). Ralph Keng-Jung Yeh is often cited by papers focused on Digital Marketing and Social Media (5 papers), Customer Service Quality and Loyalty (5 papers) and Technology Adoption and User Behaviour (4 papers) and collaborates with scholars based in Taiwan, United States and Vietnam. Ralph Keng-Jung Yeh's co-authors include Tien Wang, David C. Yen, Charlie Chen, I‐Chiu Chang and Charlie C. Chen and has published in prestigious journals such as Telematics and Informatics, Behaviour and Information Technology and Service Industries Journal.
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