Raja Nerina Raja Yusof

40 papers and 186 indexed citations i.

About

Raja Nerina Raja Yusof is a scholar working on Sociology and Political Science, Marketing and Artificial Intelligence. According to data from OpenAlex, Raja Nerina Raja Yusof has authored 40 papers receiving a total of 186 indexed citations (citations by other indexed papers that have themselves been cited), including 24 papers in Sociology and Political Science, 10 papers in Marketing and 7 papers in Artificial Intelligence. Recurrent topics in Raja Nerina Raja Yusof’s work include Digital Marketing and Social Media (11 papers), Halal products and consumer behavior (8 papers) and Technology Adoption and User Behaviour (7 papers). Raja Nerina Raja Yusof is often cited by papers focused on Digital Marketing and Social Media (11 papers), Halal products and consumer behavior (8 papers) and Technology Adoption and User Behaviour (7 papers). Raja Nerina Raja Yusof collaborates with scholars based in Malaysia, Nigeria and Indonesia. Raja Nerina Raja Yusof's co-authors include Yuhanis Abdul Aziz, Azmawani Abd Rahman, Haslinda Hashim, Amir Khanlari, Hossein Nezakati, Siti Rahayu Hussin, Khairil Wahidin Awang, Sridar Ramachandran, Nitty Hirawaty Kamarulzaman and Siew Imm Ng and has published in prestigious journals such as The International Journal of Human Resource Management, International Journal of Sustainable Development & World Ecology and Asia Pacific Journal of Marketing and Logistics.

In The Last Decade

Co-authorship network of co-authors of Raja Nerina Raja Yusof i

Fields of papers citing papers by Raja Nerina Raja Yusof

Since Specialization
Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Raja Nerina Raja Yusof. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Raja Nerina Raja Yusof. The network helps show where Raja Nerina Raja Yusof may publish in the future.

Countries citing papers authored by Raja Nerina Raja Yusof

Since Specialization
Citations

This map shows the geographic impact of Raja Nerina Raja Yusof's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Raja Nerina Raja Yusof with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Raja Nerina Raja Yusof more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

Explore authors with similar magnitude of impact

Rankless by CCL
2025