N.A. Utkarsh

18 papers and 289 indexed citations i.

About

N.A. Utkarsh is a scholar working on Marketing, Sociology and Political Science and Organizational Behavior and Human Resource Management. According to data from OpenAlex, N.A. Utkarsh has authored 18 papers receiving a total of 289 indexed citations (citations by other indexed papers that have themselves been cited), including 11 papers in Marketing, 9 papers in Sociology and Political Science and 6 papers in Organizational Behavior and Human Resource Management. Recurrent topics in N.A. Utkarsh’s work include Digital Marketing and Social Media (9 papers), Consumer Behavior in Brand Consumption and Identification (9 papers) and Technology Adoption and User Behaviour (6 papers). N.A. Utkarsh is often cited by papers focused on Digital Marketing and Social Media (9 papers), Consumer Behavior in Brand Consumption and Identification (9 papers) and Technology Adoption and User Behaviour (6 papers). N.A. Utkarsh collaborates with scholars based in India, France and China. N.A. Utkarsh's co-authors include Μαριάννα Σιγάλα, Arvind Ashta, Angela Sutan, Eli Spiegelman, Prashant Kumar, Somnath Chakrabarti and Anju Grewal and has published in prestigious journals such as Computers in Human Behavior, Journal of Retailing and Consumer Services and International Journal of Consumer Studies.

In The Last Decade

Co-authorship network of co-authors of N.A. Utkarsh i

Fields of papers citing papers by N.A. Utkarsh

Since Specialization
EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by N.A. Utkarsh. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where N.A. Utkarsh may publish in the future.

Countries citing papers authored by N.A. Utkarsh

Since Specialization
Citations

This map shows the geographic impact of N.A. Utkarsh's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by N.A. Utkarsh with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites N.A. Utkarsh more than expected).

Rankless by CCL
2025