Kandappan Balasubramanian

15 papers and 246 indexed citations i.

About

Kandappan Balasubramanian is a scholar working on Sociology and Political Science, Marketing and Information Systems and Management. According to data from OpenAlex, Kandappan Balasubramanian has authored 15 papers receiving a total of 246 indexed citations (citations by other indexed papers that have themselves been cited), including 8 papers in Sociology and Political Science, 7 papers in Marketing and 5 papers in Information Systems and Management. Recurrent topics in Kandappan Balasubramanian’s work include Consumer Retail Behavior Studies (6 papers), Digital Marketing and Social Media (5 papers) and Technology Adoption and User Behaviour (5 papers). Kandappan Balasubramanian is often cited by papers focused on Consumer Retail Behavior Studies (6 papers), Digital Marketing and Social Media (5 papers) and Technology Adoption and User Behaviour (5 papers). Kandappan Balasubramanian collaborates with scholars based in Malaysia, India and Ghana. Kandappan Balasubramanian's co-authors include Woo Gon Kim, Souji Gopalakrishna Pillai, Kavitha Haldorai, Neethiahnanthan Ari Ragavan, Mohd Hafiz Hanafiah‬, Jeetesh Kumar, Jason Li Chen, Puvaneswaran Kunasekaran, Wei Yue and Rupam Konar and has published in prestigious journals such as International Journal of Hospitality Management, Current Issues in Tourism and Journal of Travel & Tourism Marketing.

In The Last Decade

Co-authorship network of co-authors of Kandappan Balasubramanian i

Fields of papers citing papers by Kandappan Balasubramanian

Since Specialization
EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Kandappan Balasubramanian. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Kandappan Balasubramanian may publish in the future.

Countries citing papers authored by Kandappan Balasubramanian

Since Specialization
Citations

This map shows the geographic impact of Kandappan Balasubramanian's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Kandappan Balasubramanian with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Kandappan Balasubramanian more than expected).

Rankless by CCL
2025