Jean-Marc Xuereb

5 papers and 2.1k indexed citations i.

Jean-Marc Xuereb has authored 5 papers that have received a total of 2.1k indexed citations. This includes 2 papers in Strategy and Management, 1 paper in Management Science and Operations Research and 1 paper in Marketing. The topics of these papers are Innovation and Knowledge Management (2 papers), Art History and Market Analysis (1 paper) and Consumer Behavior in Brand Consumption and Identification (1 paper). Jean-Marc Xuereb is often cited by papers focused on Innovation and Knowledge Management (2 papers), Art History and Market Analysis (1 paper) and Consumer Behavior in Brand Consumption and Identification (1 paper) and collaborates with scholars based in France and Canada. Jean-Marc Xuereb's co-authors include Hubert Gatignon, Jean‐Charles Chebat, Jérôme Barthélémy, Raymond-Alain Thiétart and Carole Donada and has published in prestigious journals such as Journal of Marketing Research.