Helen Inseng Duh

35 papers and 435 indexed citations i.

About

Helen Inseng Duh is a scholar working on Marketing, Sociology and Political Science and Management, Monitoring, Policy and Law. According to data from OpenAlex, Helen Inseng Duh has authored 35 papers receiving a total of 435 indexed citations (citations by other indexed papers that have themselves been cited), including 22 papers in Marketing, 13 papers in Sociology and Political Science and 6 papers in Management, Monitoring, Policy and Law. Recurrent topics in Helen Inseng Duh’s work include Consumer Behavior in Brand Consumption and Identification (16 papers), Consumer Retail Behavior Studies (11 papers) and Digital Marketing and Social Media (10 papers). Helen Inseng Duh is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (16 papers), Consumer Retail Behavior Studies (11 papers) and Digital Marketing and Social Media (10 papers). Helen Inseng Duh collaborates with scholars based in South Africa, Canada and China. Helen Inseng Duh's co-authors include Mercy Mpinganjira, Daniel K. Maduku, Miemie Struwig, Hong Yu, George P. Moschis, Thorsten Teichert, Sajad Rezaei, Alexander Graf, Siegfried Dewitte and Oluwole Iyiola and has published in prestigious journals such as Personality and Individual Differences, Appetite and Sustainability.

In The Last Decade

Co-authorship network of co-authors of Helen Inseng Duh i

Fields of papers citing papers by Helen Inseng Duh

Since Specialization
EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Helen Inseng Duh. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Helen Inseng Duh may publish in the future.

Countries citing papers authored by Helen Inseng Duh

Since Specialization
Citations

This map shows the geographic impact of Helen Inseng Duh's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Helen Inseng Duh with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Helen Inseng Duh more than expected).

Rankless by CCL
2025