Gaurav Paruthi

8 papers and 227 indexed citations i.

Gaurav Paruthi has authored 8 papers that have received a total of 227 indexed citations. This includes 5 papers in Sociology and Political Science, 4 papers in Marketing and 3 papers in Information Systems and Management. The topics of these papers are Digital Marketing and Social Media (3 papers), Technology Adoption and User Behaviour (2 papers) and Innovative Human-Technology Interaction (2 papers). Gaurav Paruthi is often cited by papers focused on Digital Marketing and Social Media (3 papers), Technology Adoption and User Behaviour (2 papers) and Innovative Human-Technology Interaction (2 papers) and collaborates with scholars based in United States, India and Taiwan. Gaurav Paruthi's co-authors include Mark Newman, Harsandaldeep Kaur, Yung-Ju Chang, Predrag Klasnja and Chuyao Wang and has published in prestigious journals such as Sustainability, International Journal of Human-Computer Studies and Telematics and Informatics