Byeong‐Joon Moon

14 papers and 414 indexed citations i.

About

Byeong‐Joon Moon is a scholar working on Marketing, Sociology and Political Science and Strategy and Management. According to data from OpenAlex, Byeong‐Joon Moon has authored 14 papers receiving a total of 414 indexed citations (citations by other indexed papers that have themselves been cited), including 12 papers in Marketing, 6 papers in Sociology and Political Science and 6 papers in Strategy and Management. Recurrent topics in Byeong‐Joon Moon’s work include Consumer Behavior in Brand Consumption and Identification (11 papers), Digital Marketing and Social Media (6 papers) and Customer Service Quality and Loyalty (4 papers). Byeong‐Joon Moon is often cited by papers focused on Consumer Behavior in Brand Consumption and Identification (11 papers), Digital Marketing and Social Media (6 papers) and Customer Service Quality and Loyalty (4 papers). Byeong‐Joon Moon collaborates with scholars based in South Korea, United States and Canada. Byeong‐Joon Moon's co-authors include Chan‐Wook Park, Subhash C. Jain, Chang Hoon Oh, Dong‐Hoon Yang, Yoon-Jeong Kim and Jae Jeung Rho and has published in prestigious journals such as Psychology and Marketing, International Marketing Review and Journal of International Consumer Marketing.

In The Last Decade

Co-authorship network of co-authors of Byeong‐Joon Moon i

Fields of papers citing papers by Byeong‐Joon Moon

Since Specialization
EngineeringComputer SciencePhysics and AstronomyMathematicsEarth and Planetary SciencesEnergyEnvironmental ScienceMaterials ScienceChemical EngineeringChemistryAgricultural and Biological SciencesVeterinaryDecision SciencesArts and HumanitiesBusiness, Management and AccountingSocial SciencesPsychologyEconomics, Econometrics and FinanceHealth ProfessionsDentistryMedicineBiochemistry, Genetics and Molecular BiologyNeuroscienceNursingImmunology and MicrobiologyPharmacology, Toxicology and Pharmaceutics

This network shows the specialization of papers citing the papers produced by Byeong‐Joon Moon. Nodes represent fields, and links connect fields that are likely to share authors. The network helps show where Byeong‐Joon Moon may publish in the future.

Countries citing papers authored by Byeong‐Joon Moon

Since Specialization
Citations

This map shows the geographic impact of Byeong‐Joon Moon's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Byeong‐Joon Moon with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Byeong‐Joon Moon more than expected).

Rankless by CCL
2025