Anita Lifen Zhao

About

Anita Lifen Zhao is a scholar working on Marketing, Sociology and Political Science and Management, Monitoring, Policy and Law. According to data from OpenAlex, Anita Lifen Zhao has authored 14 papers receiving a total of 711 indexed citations (citations by other indexed papers that have themselves been cited), including 9 papers in Marketing, 5 papers in Sociology and Political Science and 5 papers in Management, Monitoring, Policy and Law. Recurrent topics in Anita Lifen Zhao’s work include Environmental Sustainability in Business (5 papers), Environmental Education and Sustainability (5 papers) and Digital Marketing and Social Media (4 papers). Anita Lifen Zhao is often cited by papers focused on Environmental Sustainability in Business (5 papers), Environmental Education and Sustainability (5 papers) and Digital Marketing and Social Media (4 papers). Anita Lifen Zhao collaborates with scholars based in United Kingdom and France. Anita Lifen Zhao's co-authors include Nicole Koenig‐Lewis, Stuart Hanmer‐Lloyd, Adrian Palmer, Janine Dermody, Philippa Ward, Mark M.H. Goode, Brian Garrod and Richard M. Cook and has published in prestigious journals such as Journal of Business Research, International Journal of Hospitality Management and Journal of Marketing Management.

In The Last Decade

Co-authorship network of co-authors of Anita Lifen Zhao i

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Fields of papers citing papers by Anita Lifen Zhao

Since Specialization

Physical SciencesHealth SciencesLife SciencesSocial Sciences

This network shows the impact of papers produced by Anita Lifen Zhao. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Anita Lifen Zhao. The network helps show where Anita Lifen Zhao may publish in the future.

Countries citing papers authored by Anita Lifen Zhao

Since Specialization

Citations

This map shows the geographic impact of Anita Lifen Zhao's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Anita Lifen Zhao with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Anita Lifen Zhao more than expected).

Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar’s output or impact.

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