Abdul R. Ashraf

22 papers and 655 indexed citations i.

Abdul R. Ashraf has authored 22 papers that have received a total of 655 indexed citations. This includes 15 papers in Sociology and Political Science, 14 papers in Marketing and 13 papers in Information Systems and Management. The topics of these papers are Digital Marketing and Social Media (14 papers), Technology Adoption and User Behaviour (13 papers) and Consumer Retail Behavior Studies (9 papers). Abdul R. Ashraf is often cited by papers focused on Digital Marketing and Social Media (14 papers), Technology Adoption and User Behaviour (13 papers) and Consumer Retail Behavior Studies (9 papers) and collaborates with scholars based in Canada, Thailand and United States. Abdul R. Ashraf's co-authors include Narongsak Thongpapanl, Waqar Nadeem, Kaiyu Wang, Viswanath Venkatesh and Saifeddin Alimamy and has published in prestigious journals such as Journal of Business Research, Technological Forecasting and Social Change and Journal of Product Innovation Management.