Hiroko Oe
Impact in
- Marketing top 10%
- Consumer Behavior in Brand Consumption and Identification
- Consumer Retail Behavior Studies
- Environmental Sustainability in Business
Papers in
-
- Digital Marketing and Social Media 7
- Disaster Management and Resilience 4
- Marketing 14
- Consumer Behavior in Brand Consumption and Identification 10
- Consumer Retail Behavior Studies 7
- Co-authors
- Hiroko Ochiai (3 shared papers)Sid Ghosh (1 shared paper)Azusa Suzuki (2 shared papers)Yoshio Yamaoka (1 shared paper)
- Journals
- Sustainability (2 papers)International Journal of Environmental Research and Public Health (1 paper)International Journal of Retail & Distribution Management (1 paper)Journal of Consumer Marketing (1 paper)International Journal of Sociology and Social Policy (1 paper)
- Partner nations
- United KingdomJapanIndonesia
In The Last Decade
Hiroko Oe
51 papers receiving 231 citations
Peers
Comparison fields: 5 of 75
- Marketing 90
- General Energy 5
- Organizational Behavior and Human Resource Management 45
- Business and International Management 6
- Management, Monitoring, Policy and Law 33
Countries citing papers authored by Hiroko Oe
This map shows the geographic impact of Hiroko Oe's research. It shows the number of citations coming from papers published by authors working in each country. You can also color the map by specialization and compare the number of citations received by Hiroko Oe with the expected number of citations based on a country's size and research output (numbers larger than one mean the country cites Hiroko Oe more than expected).
Fields of papers citing papers by Hiroko Oe
This network shows the impact of papers produced by Hiroko Oe. Nodes represent research fields, and links connect fields that are likely to share authors. Colored nodes show fields that tend to cite the papers produced by Hiroko Oe. The network helps show where Hiroko Oe may publish in the future.
Co-authors
The 4 scholars most cited alongside Hiroko Oe, linked wherever they have co-authored with each other. Click a name or a connecting line to browse the papers they share.
All Works
Showing the 20 most-cited of 62 papers — load more, or switch the sort, to bring in the rest.
| # | Work | ||
|---|---|---|---|
| 1 | 2018 | 33 | |
| 2 | 2022 | 27 | |
| 3 | 2017 | 20 | |
| 4 | 2018 | 16 | |
| 5 | 2022 | 15 | |
| 6 | 2021 | 12 | |
| 7 | 2020 | 11 | |
| 8 | 2020 | 9 | |
| 9 | 2021 | 8 | |
| 10 | 2022 | 8 | |
| 11 | 2023 | 7 | |
| 12 | 2020 | 6 | |
| 13 | 2024 | 5 | |
| 14 | 2023 | 5 | |
| 15 | 2023 | 3 | |
| 16 | 2023 | 3 | |
| 17 | 2024 | 3 | |
| 18 | 2021 | 3 | |
| 19 | 2021 | 3 | |
| 20 | 2021 | 3 |
About Hiroko Oe
Hiroko Oe is a scholar working on Sociology and Political Science, Marketing, Strategy and Management, Management of Technology and Innovation and Management, Monitoring, Policy and Law, having authored 62 papers that have together received 245 indexed citations. Recurring topics across this work include Consumer Behavior in Brand Consumption and Identification (10 papers), Digital Marketing and Social Media (7 papers), Consumer Retail Behavior Studies (7 papers), Customer Service Quality and Loyalty (6 papers), Entrepreneurship Studies and Influences (5 papers), Evacuation and Crowd Dynamics (5 papers), Disaster Management and Resilience (4 papers) and FinTech, Crowdfunding, Digital Finance (3 papers). The work is most often cited by research in Marketing (90 citations), General Energy (5 citations), Organizational Behavior and Human Resource Management (45 citations), Business and International Management (6 citations) and Management, Monitoring, Policy and Law (33 citations). Hiroko Oe has collaborated with scholars based in United Kingdom, Japan and Indonesia. Frequent co-authors include Hiroko Ochiai, Sid Ghosh, Azusa Suzuki and Yoshio Yamaoka. Their work appears in journals such as Sustainability, International Journal of Environmental Research and Public Health, International Journal of Retail & Distribution Management, Journal of Consumer Marketing and International Journal of Sociology and Social Policy.
Rankless uses publication and citation data sourced from OpenAlex, an open and comprehensive bibliographic database. While OpenAlex provides broad and valuable coverage of the global research landscape, it—like all bibliographic datasets—has inherent limitations. These include incomplete records, variations in author disambiguation, differences in journal indexing, and delays in data updates. As a result, some metrics and network relationships displayed in Rankless may not fully capture the entirety of a scholar's output or impact.